PRODUCT REVIEW: Gmail’s Mail Goggles

Stop drunk emailing before it begins

“By default, Mail Goggles is only active late night on the weekend as that is the time you’re most likely to need it,” says Gmail engineer Jon Perlow on the Gmail blog. The entry explains that Mail Goggles keeps you from accessing your account if you can’t do simple math problems (i.e. if you’re wasted).

We love the idea but believe Mr. Perlow underestimates the power of drunken desperation.

First, the math should be harder. Simple sums aren’t so hard when you’re used to balancing proofs and percentages: [ 2(Rum (% alcohol) + Coke (0% alcohol)) + 4(vodka shots (% alcohol)) + 3(Heineken (% alcohol)) = x % bac ]. And they’re not so hard when that urgency creeps in, that urgency that says this email alone can save your relationship (even though you’re on different continents, speak different languages, and are each juggling two or ten romantic interests).

A simple true/false question could be more effective in helping the sad and single on their weekend nights of personal need.

For example:

1. True or False? I am on my computer.

False = You’re clearly drunk. Gmail does not let you access your account.

True = You’re absolutely right, and you might be sober. But it’s a weekend and it’s late at night, so get off your computer and enjoy it in three dimensions – or rest up for tomorrow night. Gmail does not let you access your account.

– EMD

One Response to “PRODUCT REVIEW: Gmail’s Mail Goggles”

  1. Hi there,

    We tested Mail Goggles and found that it did not work!

    Check our video and blog out here http://www.cemp.ac.uk/communities/interactivemedia/interactivemedia/mail-goggles

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